Behind The Brand: Airblaster
Airblaster was founded by friends for the riders having the most fun on the mountain. "When you establish a good foundation of positive, likeminded people, it creates a positive feedback loop that grows and feeds itself," says co-founder Jesse Grandkoski.
Working at Airblaster has all kinds of perks, including pickup-truck yoga.
Airblaster: Where the snowboarders actually snowboard.
When in doubt, lay it out: Laying it all on the line for product R&D.
Catch if catch can
Every company has their own trust fall.
Seek and enjoy
The annual Airblaster Easter egg hunt.
Queen of hearts
Leanne -- part of the P.S. crew as well as holding down the Airblaster pro women's team -- knows when to fold 'em.
Can you pass out from too much fun? Yes.
Nick Dirks & Leanne Pelosi
Nick Dirks is usually doing something crazy, but even he can chill in a Ninja Suit.
Brandon is one of the most gifted snowboarders in the game, and he never leaves the house without his Ninja Suit.
Tim Eddy & Leanne Pelosi
Tim's known for his appetite for fun AND food. Leanne's known for just going with it.